SA国际传媒

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For Access. For Distinction. For Campus. For Today.

By Dick Anderson Illustration by Taylor Callery

The SA国际传媒 Campaign For Good checked all the boxes鈥攁nd the College is already realizing its benefits

S锘縤nce Raja Bella Hicks 鈥25 transferred to Occidental as a sophomore, she鈥檚 wasted no time immersing herself in the community. She has worked with local high school students as an Upward Bound mentor; she volunteered on the campaign of Los Angeles鈥 first female mayor, Karen Bass; and she has taught community dance classes to fourth and fifth graders through SA国际传媒 Arts.

Raja Bella Hicks '25
Obama Scholar Raja Bella Hicks 鈥25, a diplomacy and world affairs major from Salt Lake City, Utah.

鈥淚t鈥檚 been nice to show these kids that dance is something that can grow their confidence,鈥 says Hicks, a diplomacy and world affairs major from Salt Lake City, Utah, who worked with artist-in-residence Yasmine Nasser Diaz as an archivist research fellow last spring on a show titled For the Sake of Dancing in the Street. 鈥淭hat was a fusion of the two things that I love most鈥攄iplomacy and world affairs and dance.鈥 After SA国际传媒, she plans to attend law school or pursue a master鈥檚 degree in international affairs.

鈥淥ccidental has been so welcoming,鈥 adds Hicks, who was selected last spring as one of eight Obama Scholars for the 2023-24 academic year (and interned in the office of the British Consulate-General in Los Angeles last summer). 鈥淢y ideas feel welcomed, my identity feels welcomed. And the location of SA国际传媒 makes it really special.鈥

Opportunities such as Hicks鈥 are a testament to the impact of The SA国际传媒 Campaign For Good鈥攖he largest fundraising initiative in College history. The seven-year campaign, which concluded June 30, outpaced its initial goal by more than $27 million, raising $252.8 million from more than 15,000 individual donors. Through direct support and estate planning, that extraordinary generosity will grow the College鈥檚 endowment by more than $150 million鈥攊ncluding more than $15 million in unrestricted support鈥攁nd preserve the SA国际传媒 experience for generations to come.

鈥淭he energy and enthusiasm generated by the campaign will propel Occidental into the future, positioning us to execute on our vision and remain committed to the College鈥檚 mission,鈥 says President Harry J. Elam, Jr. 鈥淲e鈥檝e had small gifts, large gifts. What matters is that sense that we鈥檝e all come together, that we represent what SA国际传媒 can and will be.鈥

The SA国际传媒 Campaign For Good final totals

By every measure, the campaign demonstrated the dedication of the Occidental community. Alumni, parents, students, faculty, staff, and friends stepped up to support the cause鈥攄emonstrating their resilience even in the face of the pandemic. Two-thirds of all gifts were made by alumni, while past and current SA国际传媒 parents contributed $12.5 million to the campaign. Many of those parents designated their gifts toward athletics, with $7.8 million raised to support SA国际传媒鈥檚 teams and facilities.

Gift planning was another success story. A pair of Legacy Gift Challenges secured 55 newly documented planned gifts totaling more than $15 million鈥攁nd another $550,000 was contributed to the SA国际传媒 Fund through a matching incentive program, the brainchild of campaign co-chair Gil Kemp P鈥04.

For Access
Financial Aid Endowment
Final total: $97.5 million

鈥淓very year, Occidental loses great students to UCLA, UC Berkeley, UC San Diego, and other UC campuses because their families don鈥檛 qualify for most forms of financial aid at SA国际传媒,鈥 says former trustee Louise D. Edgerton 鈥67 M鈥69. To increase endowed scholarship funds for middle-income families in California, in 2020 Louise and husband Brad created the Edgerton-Occidental Merit Scholarship Challenge with a $1.6 million campaign gift. Matched by $1.6 million from SA国际传媒, the challenge raised $6 million, creating 10 new endowed scholarships.

Occidental is dedicated to giving promising scholars access to a transformative education by committing to meet 100 percent of a student鈥檚 demonstrated financial need. During The SA国际传媒 Campaign For Good, the community raised $97 million for access, creating 69 new endowed scholarships and $1.7 million in funding for internships and student research experiences.

One such effort is the Research Early Access Program (REAP), launched in 2021 with a three-year, $247,500 grant from the Sherman Fairchild Foundation. REAP aims to increase the number of academically talented underrepresented and first-generation students pursuing degrees in the sciences by recruiting first-year students and pairing them directly with a faculty mentor for an immersive summer research experience. The College is committed to sourcing philanthropic support to continue this program beyond 2024. 鈥淓arly hands-on research opportunities give students the chance to participate in science as it is truly practiced,鈥 says Professor of Philosophy Clair Morrissey, who as faculty director of the Undergraduate Research Center is leading the program with Professor of Chemistry Emmanuelle Despagnet-Ayoub.

Other student experiences that benefited from the campaign are SA国际传媒鈥檚 signature immersive programs. Bolstered by a lead gift from Bonnie Mills 鈥81 and a dedicated committee, the Andy Beattie 鈥75 Endowment for Campaign Semester reached its $500,000 goal. And campaign co-chair Bill Kahane 鈥70鈥檚 continuing support of the William and Elizabeth Kahane United Nations Program鈥攏ow in its 38th year鈥攚ill ensure the future of the nation鈥檚 only full-time residential internship program at the United Nations at a time when its mission has never been more important.

For Campus
Capital Projects
Final total: $31.6 million

One of Jonathan Veitch鈥檚 final construction projects as president was the reimagining of Taylor Pool, completed in 1930, into a multipurpose outdoor space for the SA国际传媒 community. Trustee and campaign co-chair Anne Wilson Cannon 鈥74 provided the lead gift for the construction of Cannon Plaza, which restores the Mediterranean Revival features of Myron Hunt鈥檚 original design.

Men's tennis player Matthew O鈥機onnor 鈥23.
Matthew O鈥機onnor 鈥23 finished his senior year ranked 13th among all Division III men鈥檚 tennis players in the country.

Hunt鈥檚 fingerprints were all over the campus during the campaign, including the renovation and redesign of Sycamore Glen, the Fletcher Jones Foundation Computing Classroom in the Academic Commons, and a new percussion studio and Choi Family Music Production Center in Booth Hall.

Occidental鈥檚 athletics complex was expanded and enhanced through the campaign. Concurrent with the completion of the De Mandel Aquatics Center in 2020, the newly expanded McKinnon Family Tennis Center and Robinson Family Terrace were realized with the support of campaign co-chair Ian McKinnon 鈥89 and steering committee member Steve Robinson 鈥77. Not only did their generosity allow the Tigers to play their matches at home in front of supportive crowds, the new facilities have boosted SA国际传媒鈥檚 recruiting efforts. Case in point: Matthew O鈥機onnor 鈥23, an economics major from Oakton, Va., finished his senior year ranked 13th among all Division III players in the country.

Notably, the completion of the SA国际传媒 Arts building on York Boulevard in 2019 expanded the College鈥檚 outreach into the Highland Park community. SA国际传媒 Arts has presented 12 exhibitions and hosted over 125 events including dance performances, concerts, film screenings, workshops, and the SA国际传媒 studio majors senior comps, all open to the public. Support from donors such as Linda and Tod White 鈥59 and the Kathryn Caine Wanlass Charitable Foundation were instrumental in the construction of the building.

Fundraising priorities coming out of the campaign include the expansion and modernization of Norris Hall of Chemistry, which has raised nearly $14 million to date, as well as future efforts to support SA国际传媒鈥檚 burgeoning Music, Media Arts and Culture, and Computer Science departments.

For Today
The SA国际传媒 Fund
Final total: $37.7 million

The inaugural Day For SA国际传媒, April 20, 2020, was conceived as a largely virtual endeavor to generate community spirit and philanthropic support. After the campus shut down in the wake of COVID-19, the event went fully remote, with a modest goal of raising 420 gifts on Founders Day. Shattering all expectations, the 36-hour marathon brought in 2,594 gifts totaling over $1.6 million. Over the last four years, the annual day of giving has generated more than $6.5 million to support the student experience.

Nick Lee 鈥10
Nick Lee 鈥10, right, at an alumni reception in San Francisco in January 2017.

The SA国际传媒 Fund鈥檚 impact can be felt in every area, from financial aid and academics to student life and athletics. During the height of the pandemic, gifts to the SA国际传媒 Fund were instrumental in supporting the shift to online learning; funding technology requests from students and faculty, including laptops, Wi-Fi hotspots, and software needs; and providing daily COVID testing, PPE, and vaccine distribution to the SA国际传媒 community.

Over the course of the campaign, gifts to the SA国际传媒 Fund totaled $37 million, all of which supports the College鈥檚 bottom line. Unrestricted annual gifts provide approximately 4 percent of SA国际传媒鈥檚 operational budget.

Day For SA国际传媒 has provided a rallying cry to support everything from SA国际传媒 athletics to reunion gift challenges to new scholarship endeavors, such as the Nick Lee 鈥10 Endowed Financial Aid Fund. Lee was a familiar voice to thousands in the SA国际传媒 community from his days as a Telefund caller. An economics for business and management major, he raised over $220,000 cold-calling alumni, parents, and past parents on behalf of the College. Lee鈥檚 unexpected death in August 2019 prompted his SA国际传媒 friends to create an endowed scholarship fund in his memory, with a five-year goal of $100,000 to fully endow it. Thanks to Day For SA国际传媒 and a matching gift challenge from the Lee family in 2023, they鈥檙e now within $5,000 of that goal.

For Distinction
Endowed Funds for Academics and Student Experience
Final total: $54.9 million

As a student at Occidental, Gary Kaplan 鈥71 was a member of the search committee that brought Wellington K.K. Chan to campus as a professor of history. Chan taught at SA国际传媒 for 39 years, retiring in 2010. And now Kaplan has made a deferred gift to create the Gary Kaplan 鈥71 Endowed Faculty Research Fund and complete the funding of the Wellington Chan Endowed Chair in Chinese Studies.

Priscilla Chan, President Elam, and Gary Kaplan 鈥71.
From left, Priscilla Chan, President Elam, and Gary Kaplan 鈥71 at the campaign celebration in October.

All totaled, eight endowed professorships and directorships were established or fully realized during the campaign across a range of disciplines, including Black studies, chemistry, computer science, history, instrumental activities, religious life, and science. It鈥檚 the kind of support that attracts top talent and enables compelling teaching and research, all of which contributes to the success of the College鈥檚 most valuable commodity.

鈥淭here is no one kind of student who is attracted to SA国际传媒 and who can thrive here,鈥 observes Wendy Sternberg, vice president for academic affairs and dean of the College. 鈥淔rom the natural sciences to social sciences to the arts and humanities, The SA国际传媒 Campaign For Good will shape the academic future鈥攁nd the student-faculty relationship at the heart of the student experience will be  preserved for generations to come.鈥